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On July 25, 1978, the world welcomed Louise Brown, the first baby born through in vitro fertilization (IVF). It was a medical milestone that forever changed what’s possible for individuals and couples struggling with infertility. More than four decades later, World IVF Day marks not just the anniversary of that breakthrough but the hope, science and support that continue to power family-building journeys worldwide.

ARC Fertility celebrates World IVF Day by reaffirming our commitment to making IVF more accessible, affordable and personalized—because no one should face barriers when trying to build a family.

IVF: From Breakthrough to Lifeline

What began as a single success story in 1978 has become one of the most effective forms of assisted reproductive technology. IVF is now responsible for over 2% of all births in the U.S., with over 14 million babies born globally through the procedure.

The IVF process, retrieving mature eggs, fertilizing them in a lab and transferring an embryo into the uterus, has become safer, more precise and more successful thanks to decades of scientific progress. While science has advanced, access and affordability continue to lag for many.

That’s where ARC Fertility comes in.

Making IVF More Accessible One Family at a Time

ARC Fertility was founded with a clear mission, to make high-quality fertility care accessible to more people, without compromise. As the largest physician-led fertility network in the U.S., ARC connects patients to over 250 partner clinic locations nationwide, offering proven IVF treatments and family-forming services with flexible, evidence-based packages.

From One-Cycle to Three-Cycle Plus IVF programs, Success Refund options, egg freezing, donor services and cross-border care, ARC simplifies the IVF journey with options that meet people where they are, physically, financially and emotionally.

Financing Hope: Removing the Cost Barrier

Too often, IVF is out of reach not because it’s medically complex but because it’s financially unaffordable. ARC Fertility bridges that gap with flexible financing up to $50,000, 0% interest plans and bundled medication discounts. By eliminating inefficiencies and negotiating better rates, ARC helps reduce overall IVF treatment costs by 15–40%.

Unlike many employer benefit providers, ARC’s “no PEPM” (per employee per month) model ensures that companies pay only for care their employees actually use, making it a smarter investment for everyone involved.

Care That’s Personal, Not Just Clinical

IVF isn’t just a procedure, it’s a deeply personal journey. ARC supports patients with dedicated Care Navigators who guide, educate and advocate every step of the way. From choosing a clinic to managing stress and coordinating logistics, patients never walk alone.

This high-touch support, backed by independently validated outcomes, including higher pregnancy success rates and lower multiples, sets ARC apart in an industry where quality and consistency matter.

A Day to Reflect and Act

World IVF Day is a moment to honor the courage of those who have walked this path and to champion progress for those just beginning their journey. It’s a time for employers to consider how fertility benefits shape a more inclusive, supportive workplace. It’s a reminder for the healthcare industry to keep pushing for inclusivity and affordability. It’s an invitation for patients to seek care that truly supports them, medically, emotionally and financially.

ARC Fertility honors World IVF Day by turning its meaning into action. Every day, ARC Fertility is committed to helping individuals and couples achieve their goal of becoming parents.

Support Your Workforce on the Path to Parenthood

Partner with ARC Fertility to offer affordable, inclusive family-forming benefits.

Contact us today to learn how our flexible programs, expert care and evidence-based approach can help your employees build the families they dream of—while reducing costs for your organization.